
Web Design & Marketing for Jiu-Jitsu Gyms
We help BJJ academies grow with websites that convert visitors into members.
What We Do
Web Design & Development
Fast, accessible and mobile-friendly sites tailored for martial arts academies.
Local SEO & Marketing
Rank higher in your city and get more trial signups through targeted local SEO and ads.
Marketing Automation
Automated follow-ups and email sequences that turn interest into memberships.
Recent Work

About Open Mat Digital
Founded by a BJJ practitioner, competitor and designer, Open Mat Digital helps gyms combine the discipline of training with the precision of digital marketing. We understand your culture — and we build websites that work for it.
What Gym Owners Say
“Open Mat Digital made our site faster and cleaner — we get 3× more trial signups!”
Coach Mark – Flow Jiu-Jitsu
“They understand the BJJ world and deliver marketing that actually works.”
Coach Sara – Ground Up Academy
Grow Your Gym.
Build Your Community.
Custom WordPress websites and local SEO built to help you attract more members and stand out.